Cursus · 5 hoofdstukken
Marketing & Agency with Cowork
Run a marketing team or digital agency on Cowork — brand-tuned content, SEO audits, campaign planning, and client-ready performance dashboards, anchored on Anthropic's official Marketing plugin
Wat je zult kunnen
- An orientation across the marketing ladder — brand voice into content, SEO audits, multi-channel campaigns, and agency mode at scale.
- Drive /draft-content against your brand voice — produce blog posts, social variants, email, landing copy, and case studies that pass /brand-review on the first cut.
- Run /seo-audit end-to-end — diagnose a live site, expand keyword strategy by cluster, and ship long-form posts with the full SEO skeleton baked in.
- Plan multi-channel campaigns with /campaign-plan and /email-sequence — objectives, channel mix, content calendars, success metrics, and full nurture flows in one Cowork session.
- Run a digital agency on Cowork — per-client Projects, monthly performance reports as Live Artifacts dashboards, and a private marketplace that distributes house style.
Wat erin zit
- 1Marketing with Cowork: Start Here
An orientation across the marketing ladder — brand voice into content, SEO audits, multi-channel campaigns, and agency mode at scale.
- 2Brand-Tuned Content
Drive /draft-content against your brand voice — produce blog posts, social variants, email, landing copy, and case studies that pass /brand-review on the first cut.
- 3SEO Audits & Optimization
Run /seo-audit end-to-end — diagnose a live site, expand keyword strategy by cluster, and ship long-form posts with the full SEO skeleton baked in.
- 4Campaigns & Email Sequences
Plan multi-channel campaigns with /campaign-plan and /email-sequence — objectives, channel mix, content calendars, success metrics, and full nurture flows in one Cowork session.
- 5Agency Mode at Scale
Run a digital agency on Cowork — per-client Projects, monthly performance reports as Live Artifacts dashboards, and a private marketplace that distributes house style.
Behaal een certificaat
Rond alle hoofdstukken af om je certificaat van afronding te ontvangen.