Academy

Course · 5 chapters

Marketing & Agency with Cowork

Run a marketing team or digital agency on Cowork — brand-tuned content, SEO audits, campaign planning, and client-ready performance dashboards, anchored on Anthropic's official Marketing plugin

Paidpractitioner5 chaptersEnglish + 6 languagesCertificate on completion
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What you'll be able to do

  • An orientation across the marketing ladder — brand voice into content, SEO audits, multi-channel campaigns, and agency mode at scale.
  • Drive /draft-content against your brand voice — produce blog posts, social variants, email, landing copy, and case studies that pass /brand-review on the first cut.
  • Run /seo-audit end-to-end — diagnose a live site, expand keyword strategy by cluster, and ship long-form posts with the full SEO skeleton baked in.
  • Plan multi-channel campaigns with /campaign-plan and /email-sequence — objectives, channel mix, content calendars, success metrics, and full nurture flows in one Cowork session.
  • Run a digital agency on Cowork — per-client Projects, monthly performance reports as Live Artifacts dashboards, and a private marketplace that distributes house style.

What's inside

  1. 1
    Marketing with Cowork: Start Here

    An orientation across the marketing ladder — brand voice into content, SEO audits, multi-channel campaigns, and agency mode at scale.

  2. 2
    Brand-Tuned Content

    Drive /draft-content against your brand voice — produce blog posts, social variants, email, landing copy, and case studies that pass /brand-review on the first cut.

  3. 3
    SEO Audits & Optimization

    Run /seo-audit end-to-end — diagnose a live site, expand keyword strategy by cluster, and ship long-form posts with the full SEO skeleton baked in.

  4. 4
    Campaigns & Email Sequences

    Plan multi-channel campaigns with /campaign-plan and /email-sequence — objectives, channel mix, content calendars, success metrics, and full nurture flows in one Cowork session.

  5. 5
    Agency Mode at Scale

    Run a digital agency on Cowork — per-client Projects, monthly performance reports as Live Artifacts dashboards, and a private marketplace that distributes house style.

Earn a certificate

Complete all chapters to receive your certificate of completion.